Football supporters raising scarves in a packed stadium

About

The Global Game, Connected.

Our Mission

Why We Exist

Football is the only language spoken everywhere.

You can land in any city in the world, step onto a pitch, and instantly belong. No introductions. No translations. Just the game.

Must Love Futbol began with a simple idea:

Because football isn't just played locally. It's lived globally.

What if anyone, anywhere, could always find the game?

The Vision

What We're Building

What started as a way to connect players to pickup matches across cities has grown into something bigger — a global gathering place for fans and players alike.

Must Love Futbol is growing into:

01

World Cup Planning Companion

Everything you need to plan around the tournament — from fixtures to host cities.

02

Host Cities & Football Culture

A guide to the cities, the culture, and the experience surrounding the game.

03

Global Scores Hub

Tracking leagues worldwide — from La Liga to your local league's table.

04

Community Layer

A future layer connecting players and fans — from the stadium to the street pitch.

Grandfather and grandson walking to a football match togetherChildren playing street football in Rio de Janeiro

From the biggest stadium in the world

To the smallest neighborhood pitch

It's all part of the same story.

Wherever the game is played — We want to help you find it.

The Story

From the Founder

The founder on the pitch

I've lived in cities where I didn't know anyone.

New streets. New routines. Sometimes new languages.

But there was always one constant — the game.

Finding a pickup match became my way in. No introductions needed. No shared history required. Just a ball, a pitch, and ninety minutes that erased every difference.

Some of the strongest friendships in my life started on those fields. Teammates who didn't speak the same language became lifelong friends. Years later, in different countries and different seasons of life, that connection still holds.

As we've grown older, those same friends and I have found new ways to celebrate the game — planning annual trips around a match, choosing cities not just for the stadium, but for the culture surrounding it. The food. The people. The rhythm of the place. The shared anticipation before kickoff.

Football has been the connective tissue across every chapter of my life.

Must Love Futbol was built from those experiences.

Because wherever you land, there is a pitch waiting.

And if you love the game, you should always be able to find it — and find your place.

Giving Back

Giving Back to the Global Game

Football has given so much to communities around the world. That's why Must Love Futbol is committing to donate 10% of all revenues to underserved programs globally that promote access to the game.

  • Supporting youth development.
  • Supporting community initiatives.
  • Supporting opportunity.

Because the global game belongs to everyone.

Get Involved

Help Us Build This

Must Love Futbol isn't just a platform. It's a community in progress.

Have an idea? A story? A pickup group we should know about? Reach out. Let's build this together.

Contact Me

Disclaimer

Must Love Futbol is operated by MustLoveFutbol LLC. It is an independent fan project and is not affiliated with, endorsed by, sponsored by, or officially connected to FIFA, the FIFA World Cup, or any football club, league, federation, or governing body unless explicitly stated otherwise. All trademarks, logos, and brand names are the property of their respective owners. Match data and schedules are provided for informational purposes and may be subject to change.